Post by Forever Sunshine on Jul 8, 2012 14:59:27 GMT -5
Facebook and Yahoo have struck a broad advertising partnership as part of a final settlement of dueling patent lawsuits, technology blog AllThingsDigital cited sources close to the pact as saying on Friday.
Both boards approved a strategic deal that will encompass joint online advertising sales and cross-licensing of key patents. No money will change hands in the deal to be announced later on Friday, it added.
Yahoo sued Facebook in March, claiming the No. 1 social networking company infringed 10 patents including several that cover online advertising technology. In its lawsuit, the company said Facebook was considered "one of the worst performing sites for advertising" prior to adopting Yahoo's ideas.
bottomline.msnbc.msn.com/_news/2012/07/06/12601647-facebook-yahoo-settle-dueling-patent-lawsuits?lite
Both boards approved a strategic deal that will encompass joint online advertising sales and cross-licensing of key patents. No money will change hands in the deal to be announced later on Friday, it added.
Yahoo sued Facebook in March, claiming the No. 1 social networking company infringed 10 patents including several that cover online advertising technology. In its lawsuit, the company said Facebook was considered "one of the worst performing sites for advertising" prior to adopting Yahoo's ideas.
bottomline.msnbc.msn.com/_news/2012/07/06/12601647-facebook-yahoo-settle-dueling-patent-lawsuits?lite
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